"Krungsri" Towards the Future: Creating 'Human-Centric' Innovations at the Techsauce Global Summit 2025
At the event, Krungsri presented cutting-edge innovations in three main zones, reflecting the application of technology to enhance both internal processes and customer solutions.
AI in Action: Enhancing Efficiency with Artificial Intelligence
- Krungsri prioritizes using AI to boost operational efficiency, delivering more accurate and faster services:
- Data PupPap: An intelligent financial data analysis assistant using Generative AI, enabling teams to access deep insights for precise business decisions.
- Chat with KARA: An employee chatbot acting as a personal assistant, accessing the bank’s extensive knowledge base to efficiently answer questions about products and regulations.
- AI E.R.A: An AI solution revolutionizing the loan approval process at Krungsri Auto for higher accuracy and speed.
- NIMBULA: Developer's Smart Assistant: An AI agent accelerating end-to-end software development, boosting development efficiency.
Togetherness & Partnership: Co-Creating Innovation through Collaboration
- Krungsri believes sustainable innovation requires collaboration with partners across multiple sectors:
- Krungsri Finnovate: The Corporate Venture Capital arm bridging technology, funding, and business networks to support regional startups.
- Krungsri Digital Supply Chain X Chularat Hospital Group: A collaboration leveraging Krungsri Supply Chain (KSB) technology to manage medicine and medical supply procurement in healthcare, reducing paperwork and speeding up processes.
- Krungsri Coin & BaaS Space: Showcasing blockchain technology for secure and transparent programmable payments, alongside a Banking-as-a-Service platform integrating omni-channel payment solutions for seamless financial experiences for both businesses and consumers.
Spirit of Innovation: Innovations for a Sustainable Life
- Krungsri enhances financial innovations through solutions that fit everyday life while promoting sustainability:
- Krungsri App: A simplicity- and personalization-focused app offering flexible, tailored financial experiences.
- Neurothetics: Brain-identity-based art, transforming emotions via brainwaves into unique artworks using Brain-Computer Interface (BCI) technology — an Inclusive Creativity concept enabling vulnerable groups to express themselves and create in new ways.
- Wealth and Will: An estate planning and will-making app combining technology with legal advice.
- Auto Ecosystem (GO App): A one-stop automotive service app covering everything from car loans to EV charging stations, catering to digital-age travel needs.
Mr. Setsasiri Setsapakorn, Managing Director of Krungsri Nimble Co., Ltd., shared Krungsri’s innovation approach:
“We focus on creating technologies that are not just advanced but truly address human needs in all dimensions — the core of our Human-Centric Innovations philosophy. Whether it’s AI agents like KARA or Data PupPap that enhance employee efficiency, enabling us to serve customers with greater accuracy, we’ve made these solutions a reality and put them into use. We want everyone to experience firsthand how technology can transform lives and drive the country in a better direction.”
“Moreover, Krungsri believes sustainable innovation cannot be achieved alone — it requires the power of collaboration from diverse partners. We are committed to building strong partnerships across all sectors, from businesses and startups to hospitals and government agencies, to co-develop valuable solutions that address problems directly and create a positive social impact — whether in finance, healthcare, or daily life. Krungsri is ready to be your Trusted Partner and to build a Trusted Future alongside every business in every phase of transition.”
Krungsri (Bank of Ayudhya Public Company Limited and its group of companies) joins the Techsauce Global Summit 2025, showcasing its capabilities in technology and financial innovation under the concept Human-Centric Innovations, Architecting a Trusted Future, focusing on leveraging technology to meet real user needs and building a partnership ecosystem for sustainable growth.