Kim Se Jeong Invites you to celebrate a Happy New Play-Year

Happy Lunar New Year! In conjunction to Lunar New Year holiday season, we are collaborating with multitalented Korean artiste, Kim Se Jeong (from popular Korean drama series: “The Uncanny Counter” and “Business Proposal”) for PlayStation Lunar New Year Campaign in 2024: Happy New Play-Year. 

Known for her approachable and lively personality that matches PlayStation’s playfully irreverent core principle, Se Jeong steps into the PlayStation world as characters of popular PS5 games: EA FC 24, NBA 2K24, FINAL FANTASY VII REBIRTH and Horizon series, where she invites everyone to join her in the world of Play Has No Limit on PlayStation 5. 

“As someone who grew up playing video games, I am very proud to be working with PlayStation on this campaign. The concept is fun, where I get to play mysterious characters in the world of PlayStation and it is great to portray gaming characters, especially Tifa and Aloy who have great costumes and props! Please join me to celebrate Happy New Play-Year in PlayStation 5!”

Read more:  (For Southeast Asia) Kim Se Jeong Invites you to celebrate a Happy New Play-Year – PlayStation.Blog